Author: Marta Walsh
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Real Estate Pricing Strategy | A Case Study
Pricing your home when selling is very important. Most people get it wrong. Most agents get it wrong. Here’s an example of pricing gone wrong. JC Penney changed their prcing strategy. Within a year their retail President was gone and share price is being hammered. Price psychology was underestimated and they are paying a hefty […]
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Scottsdale Real Estate: The Stats.
It’s time for my monthly email newsletter. That always gives me a moment to have a look at what’s going on in our market from a sheer numbers point of view to see if there is any jump out statistics I need to share with my clients. Numbers certainly don’t always tell the full story. […]
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First Day of Summer
Summer has arrived in Scottsdale. It’s marching in with a roar. But as we steam in cars that get up to 300° and electricity bills suddenly jump to the roof we must remember the 8 months of perfect weather we get each year 🙂 The quote below is surely applicable when the temperatures are reversed. “What good […]
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The Best Phoenix Zip Codes
Phoenix is a big place. It dwarfs neighboring cities such as Scottsdale and Paradise Valley. By area, Phoenix is 517 sq miles. Scottsdale just 184 sq miles and Paradise Valley only 16! In general terms the majority of Phoenix is just unknown to me both personally and professionally. I just don’t know the area. But […]
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85260 Real Estate Market Trends
The 85260 real estate market is one I know very well. I used to live there, before settling in 85258 🙂 I need to send some market reports to a great client of mine this evening so I thought I would make it in the form of a blog post 🙂 That’s a lot of […]
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Buying a Home in Scottsdale in Todays Market
The market has changed. Buying a home in Scottsdale and Paradise Valley is not the walk in the park it was the last few years. You know the bloated inventory, the low ball offers and the plentiful short sales and lender owned. Now we have lower inventory. More buyers than sellers and generally less distressed […]