Category: Marketing

  • Real Estate Search Engine Terms

    When marketing homes online the very first thing you want to know is exactly what people are searching for. Luckily there is a way to find that out. Almost all real estate professionals do not incorporate this analysis into their listings. I just wanted to show you some of the simple examples of which search terms are […]

  • Holiday Gifts For REALTORS

    Everyone has a REALTOR in the family, so here’s my buying guide for your favorite real estate professional. iPhone Life without an iPhone for a REALTOR just isn’t worth living. If the one you are buying for is still hacking away on a Blackberry help them out with the upgrade. [youtube width=”640″ height=”360″]http://www.youtube.com/watch?v=kAG39jKi0lI[/youtube] The perfect […]

  • The 3 Reasons Your Home Isn’t Selling

    Most homes that are on the market longer than the seller would desire suffer from one of three main ailments. In some cases a home will suffer from all 3 issues and in that case the likelihood of a fast sale is pretty much zero. So what are the three main reasons a home isn’t selling fast? […]

  • Signs of a Housing Recovery

    If there is one question I am asked as a REALTOR in todays market by nervous looking potential home buyers its the following: Are there signs of a recovery in the housing market? It’s the magic question that everyone wants the answer to. Today I found the answer. A sign. A sign that clearly signals […]

  • Sotheby’s Sell Modern Artist Still Painting For $61 Million

    One of the best things about working with broker Russ Lyon Sotheby’s International Realty is the connection to the history and prestige of the Sotheby’s brand. The New York auction house recently held one of the biggest and most storied sales of modern art with pieces by Warhol and Bacon. But the star of the […]

  • What’s Wrong With This Picture?

    Well pretty much everything. Spotted in the Arizona Multiple Listing Service this morning. Floating hands. Watermark showing the picture was taken in 2008. Bad Lighting. Bad angle. Demand Great Photo’s From Your Agent Imagine walking on to the lot of a Mercedes or Porsche dealership and being handed a brochure with a badly taken image […]